Balaji Telefilms Ltd. is one of the largest production houses across India, South Asia, South East Asia and the Middle East delivering Hindi and regional content. Ruling the roost in content production in the TV and films space, Balaji was incorporated as a Private Limited company under the Companies Act 1956 on November 10, 1994 as Balaji Telefilms Private Limited. Balaji was converted into a Public Limited Company on February 28, 2000 and subsequently our name was changed to Balaji Telefilms Limited with effect from April 19, 2000. We are listed on the BSE with a BSE Code of 532382 and the NSE with an NSE Code of BALAJITELE. The main business of the Company is Production, Distribution, Exhibition of television serials and films etc.
Promoted by Mr. Jeetendra Kapoor, Mrs. Shobha Kapoor, Ms. Ekta Kapoor and Mr. Tusshar Kapoor, we have consistently strengthened our creative and production skills and built relationships across the entertainment industry, while identifying new avenues and markets.
Our dominance in TV soaps can be dated back to the early 1990s. Under the canny eye of our promoter Ekta Kapoor, a handful of serials based on social themes gave way to high voltage family dramas. Indian TV was never to be the same again. So successful was this strategy that Ekta Kapoor became a household name. While 'Mano Ya Na Mano' a fiction thriller which was aired on Zee TV in the year 1995 was our first show, the first big hit that we produced was a comedy show "Hum Paanch" about a couple with five daughters. It ran for 5 years and turned out to be a huge success. After that, we produced numerous hit shows such as "Itihaas", "Koshish... EkAasha" , "Koi AaneKoHai" , "Kkusum ... EkAamLadki Ki Kahani", Kkutumb‘Karma’, ‘Kaaun’, ‘Kanyadaan’, ‘GharEkMandir’, ‘Bandhan’etc. catering to the Hindi speaking audience and 'PavitraBandham', ‘KulaaVillaakku’, 'Pasamalargal', Anubandham', 'Itihaasaa' etc. in regional languages. Our golden period began in 2000 with the launch of the three shows on Star Plus, namely, "Kyunkii... SaasBhiKabhiBahuThi", "KahaaniGharGharKii" and "KasautiiZindagii Kay".Such was the popularity of our shows in 2002 that22 out of top 25 serials were produced by us. As a result Star TV(Newscorp), one of the biggest media companies in the world acquired a 25.99% stake in the company in 2005.
Even as we made rapid strides in the Hindi market werealised the potential for the growing demand in regional content. Our first regional program, ‘Kudumbam’ was produced in 1998 by us and aired on Sun TV. This laid the foundation for Balaji in becoming a prolific content producer down South in languages such as Telugu, Kannada, Malyalam and Tamil. Some of the hit shows produced by us in south were Kudumbam ,KulaaVillaakku , Kasthuree in Tamil , Kavyanjali in Malayalam and Pavithrabandham, Kalisundhamra in Telugu . Additionally, we also produced shows internationally for ARY in Dubai (Khwaish) and Maharaja TV in Sri Lanka.
Today having produced over 15,000 hours of television content, we are one of the leading providers of television entertainment in India. Moreover, we have evolved from being a pure-play TV content provider into one that produces content for the big screen too. At present we are producing television software for all major channels being aired in the country which include Doordarshan (Pavitra Bandhan), Star Plus (YehHaiMohabbatein), Zee TV ( Jodha Akbar , PavitraRishta , KumKumBhagya) , Sony TV (Bade Ache Lagtehai),Colors (Meri Aashiqui Tum Se Hi) , Life Ok , Channel V India (Gumraah) , MTV India(Webbed)etc.
Our success in the television market is attributed to understanding the pulse of the masses, anticipating viewer and channel preferences and creating programs which are in tune with the changing times.We have also moved towards HD programming to enhance viewing experience for our customers. Our state of the art infrastructure includes production sets, resources, manpower and editing machines
Through a healthy pipeline of film releases and new TV shows, we strive to consistently deliver top-quality content catering to a diversified audience across genres in India. We are well positioned to capitalise on the high-growth Indian domestic Media and Entertainment (M&E) industry.
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